Dr. Elliott B. Jaffa

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Articles
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  The Marketing Audit: Your Magnifying Glass to Increased Revenue
 
  The Information Audit: Useless Data or Valuable Information
 
  Member Obsession: Developing Total Quality Member Loyalty
 
  Strategic & Creative Membership Recruitment & Retention
 
  Who Wants to Add a Quarter Million Dollar$ to Your Bottom Line?
 
  Executive Education: How to Milk a Non Dues Cash Cow
 
  Is Your Association Super Bowl Caliber?
 
  Distance Learning: Doing it Right!
 
  Let's Kill All of the Old White Guys
 
  A Check Up From the Neck Up: A 00s Quiz for Association Executives
 
  Who's Minding Your Web Site?
 
  A Funny Thing Happened at the Trade Show: When Will the Vendors Get It?
 
  You've Got Mail!
 
  You've Got Mail...Again!
 
  Destinations... So Many Destinations
 
  The Customer Service Dilemma: Train your Employees for Customer Obsession